Hello, Juan C. Blanco, Innovation Direct™’s Director of Product Licensing, checking in with an update regarding the 2012 edition of the International Home and Housewares Show. Always an extremely productive and fruitful event, this year’s edition of the International Home and Housewares Show holds the promise of being better than ever. For the first time in its history, the proceedings will span 4 days at the McCormick Place in Chicago, Illinois, beginning on Saturday, March 10th and concluding on Tuesday, March 13th!

As per the official show website, www.housewares.org, the event will be divided into 4 major categories: Clean, Contain + Sustain, Dine + Design, Discover Design, and Wired + Well. An area featuring exhibitors from all over the international landscape, Global Crossroads, will also be a part of the 2012 edition. The official estimates from the show organizers reveal that approximately 60,000 attendees, 2,000 exhibitors, and over 20,000 buyers from 100 continents will descend upon the McCormick Place over the 4 day period this year.

In addition to the central event themes already mentioned, Innovation Direct™’s extensive Home and Housewares Show experience has shown that exhibitors in the pet, lawn and garden, and home improvement industry are also very well represented annually, making it one of the most valuable trade shows on our itinerary. Check in with the Innovation Direct™ Blog for all future updates regarding the 2012 edition of the International Home and Housewares Show!

Tags: Innovation Direct News, Trade Shows Upcoming // Add Comment »

Hello, Juan C. Blanco, Innovation Direct™’s Director of Product Licensing, checking in once again with an update regarding a patented bathroom product from our roster. Earlier Friday, Innovation Direct™ received correspondence from industry leader Kohler Company in response to materials that they had recently been provided about the invention. Kohler sent a detailed overview of their invention disclosure procedures, a document that once signed will initiate the company’s review of the invention information received.

Considering its position and market share in a number of industries, Innovation Direct™ is very much looking forward to having Kohler review all of the available details on the invention, including its utility patent. As described, the invention allows its users to pre-set the toilet to only utilize the amount of water needed to complete a flush. In this manner, it will save its users considerable amount of money in water consumption bills by regulating the degree to which water is utilized accurately and efficiently. Through its proprietary features, it will also help prevent the water damage that typically results from leaks with standard toilet operations.

We will keep you posted on any further developments regarding this situation, here on the Innovation Direct™ Blog. Check back with us!

Tags: Innovation Direct News, Licensing News, The Invention Hub // Add Comment »

Hello, Juan C. Blanco, Innovation Direct™’s Director of Product Licensing, checking in an update regarding the SHOT Show 2012, the leading event of the shooting, hunting, and outdoor industry that wraps up today in Las Vegas at the Sands Expo and Convention Center. Our trade show staff reported earlier that the event was even more expansive than last year, and that the show’s law enforcement and security products portion has grown larger than ever before.

Of particular note in this year’s proceedings was a rather large proliferation of companies manufacturing and marketing camping products and accessories. Additionally, the always popular areas of hunting, fishing, and firearms were strongly represented as well. Our staff additionally noted that in their conversations and networking efforts with various exhibitors, many were receptive to reviewing new product information from the Innovation Direct™ roster going forward.

As customary, Innovation Direct™ representatives will conduct follow up with all potentially viable companies that participated in the SHOT Show over the coming weeks and months. Check in with the Innovation Direct Blog for all future updates regarding developments stemming from SHOT Show 2012!

Tags: Attended Trade Shows, Innovation Direct News, Trade Show Buzz // Add Comment »

Innovation Direct™, a Miami, Florida-based leader in invention and patent licensing for the last 15 years, is pleased to announce the finalizing and release of a new, two chapter corporate DVD that provides prospective clients with a comprehensive overview of its services to inventors, the patented and proven invention licensing process that is available exclusively through the company, and an extensive look at one of Innovation Direct™’s most recent success stories.

The first DVD in the set provides inventors with information on the recently enacted Leahy-Smith America Invents Act and how the legislation will potentially impact future patent filings. The DVD then goes on to elaborate on the numerous advantages that Innovation Direct™ provides inventors through its proven services and patented licensing method, as well as providing information on how to submit an invention or product concept to Innovation Direct™ for a complimentary product review.

In the second DVD, viewers are exposed to a step-by-step overview of how Innovation Direct ™’s various promotional services, such as a press release, digital rendition, invention website, virtual reality presentation, industry leading trade show participation and targeted manufacturer awareness campaigns, were instrumental in the securing of an advanced level of interest for a kitchen accessory from its roster, the Chop ‘N Serve. The focus then shifts to how the patented and proven invention licensing process utilized exclusively by Innovation Direct™ played a direct role in the finalizing of a licensing agreement for the product.

Additionally, the second DVD allows viewers to enjoy, in its entirety, the short-form infomercial of the Chop ‘N Serve that is currently being utilized by the licensee of the invention to market and distribute the product to consumers through television.

“We are extremely excited about being able to provide the inventor community with a clear and concise look at the many advantages that Innovation Direct ™ can potentially offer them,” commented Peter Doran, the company’s Managing Director. “We are proud of our patented and successful licensing process and our past successes, and are very pleased to have a forum in which to elaborate on them.”

Those wishing to receive the Innovation Direct ™ corporate DVD set at no charge should contact Innovation Direct toll-free via 1-877-991-0909 for more information.

About Innovation Direct™: Miami, Florida-based Innovation Direct™ is in its 15th year as a leader in the field of new product licensing and intellectual property transfer and is the exclusive licensee of a proven and patented invention and patent licensing process.

Tags: Innovation Direct News, press releases // Add Comment »

Innovation Direct™, a Miami, Florida-based leader in the area of invention and patent licensing for the past 15 years, has secured a licensing agreement with a South Carolina-based lawn and garden products company for a gardening accessory from its roster. The proven patented licensing process that is exclusively available through Innovation Direct™ was instrumental in helping the licensing agreement come to fruition.

The manufacturer took an initial interest in the concept after having reviewed preliminary information about it in the form of a press release sent to them by Innovation Direct™ as part of an extensive awareness campaign targeted at manufacturers in the lawn and garden industry. Upon executing a standard non-disclosure agreement, the company was then granted access to all of the detailed design information available for the product, including a digital rendition and a detailed written description of the EZ Weeder’s features.

An innovative and effective new product targeted at those who toil away in their gardens, the EZ Weeder features a unique design that aims to eliminate much of the physical strain and exertion inherent in trying to thoroughly eradicate weeds from a garden. The product is intended to extract weeds and their roots, thereby eliminating them completely. This will offer a significant advantage to other measures and products currently employed for the same reason, which often fail to completely access the root of the weed, providing it an opportunity to regenerate fairly quickly.

The inventor of the product has already shipped a functioning prototype of the item to the licensee for a first-hand examination and evaluation.The licensee will conduct a thorough review of all aspects of the manufacturing and marketing of the product before deciding what course to take towards its attempted commercialization. Innovation Direct™ will continue to be available to both the licensor and licensee to assist in any feasible manner with the ongoing effort to take the product to consumers.

About Innovation Direct™: Miami, Florida-based Innovation Direct™ is in its 15th year as a leader in the field of new product licensing and intellectual property transfer and is the exclusive licensee of a proven and patented invention and patent licensing process.

Tags: Innovation Direct News, Licensing News, press releases, The Invention Hub // Add Comment »

The SEMA and AAPEX Show are never at a shortage for exciting and colorful photo opportunities. Innovation Direct™ proudly brings you a sampling of two terrific shows!

Tags: Attended Trade Shows, Innovation Direct News, Trade Show Buzz // Add Comment »

Hello, Juan C. Blanco, Innovation Direct™’s Director of Product Licensing checking in with an update on what will be the first trade show of the 2012 Innovation Direct itinerary, the always productive SHOT (Shooting, Hunting, Outdoor Trade Show) Show. The 2012 edition of the event will take place January 17th-20th at the Sands Expo Center and as customary, will feature the largest selection anywhere of shooting sports, hunting, and law enforcement products on display.

As per their official website, the SHOT Show attracts buyers from all 50 states and over 100 countries, and typically features anywhere between 1,500 and 2000 exhibitors over 630,000 square feet of exhibit space! Our staff looks forward to establishing new relationships with companies in the hunting, shooting sports, outdoor cooking, camping, law enforcement, and personal security products categories, just to name a few. Please check in with us here on the Innovation Direct™ Blog for any and all future updates regarding the SHOT Show 2012!

Tags: Attended Trade Shows, Innovation Direct News, Past Trade Shows, Trade Show Buzz // Add Comment »

Greetings, Juan C. Blanco, Innovation Direct™’s Director of Product Licensing, checking in with an update regarding the dynamic SEMA and AAPEX shows, currently taking place concurrently in Las Vegas, Nevada. We are pleased to report that our trade show staff has reported that there has been a significant increase in attendance at both events as compared to last year, certainly an encouraging sign that new products in the multi-billion dollar automotive industry are in high demand.

As customary, our staff has been networking with exhibitors and confirming their willingness to review new products and patents on an ongoing basis through our Innovation Direct To Industry™ program. One manufacturer in particular, a California-based outfit that currently fabricates, markets, and distributes a wide variety of products in multiple segments within the automotive market, enthusiastically expressed a desire to review and evaluate items in several categories for potential licensing.

Innovation Direct™ will continue to attempt to secure interest from as many companies as possible in developing an ongoing relationship, and will provide any further relevant updates stemming from these two exciting events as warranted. Check back with the Innovation Direct™ Blog for the latest!

Tags: Attended Trade Shows, Innovation Direct News, Trade Show Buzz // Add Comment »

Innovation Direct™ enjoyed a successful participation in the ERA Show 2011. Below are some of the sights from this dynamic event.

Tags: Attended Trade Shows, Innovation Direct News, Trade Show Buzz // Add Comment »

Hello, Juan C. Blanco, Innovation Direct™’s Director of Product Licensing, chiming in with an update regarding the final stop on what has been a very successful 2011 trade show itinerary, the SEMA (Specialty Equipment Manufacturer’s Association) and AAPEX (Automotive Aftermarket Products Expo) shows. As customary, the 2011 editions of these events are shaping up to be considerably extensive in scope and Innovation Direct™ is looking forward to being an active participant in both shows. SEMA, with its usual complement of the leading automobile manufacturers in the world, will run from November 1-4 at the Las Vegas Convention Center; AAPEX, meanwhile, will once again feature the leading makers of automotive aftermarket products, a $395 billion global marketplace, and will take place November 1-3 at the Sands Exhibition Center.

The SEMA Show, always large in scale and scope, is expected to attract more than 100,000 industry leaders from more than 100 countries in the automotive, truck and SUV, powersports, and RV markets. Not to be outdone, the AAPEX Show, as per their official website, will feature exhibitors in the categories of Air Conditioning, Automotive Lighting, Electrical Systems & Batteries, Cooling Systems, Friction & Brake Systems, Undercar, New & Remanufactured Replacement Parts, Suspension & Front End, Engine & Transmission Parts, Appearance Chemicals and Functional Fluids, Equipment & Tools (Including Diagnostic, Hand Tools, Machine Shop, and Service & Installation) Computer Systems & Software, Paint and Body and Retail Warehouse Fixtures.

Innovation Direct™ looks forward to finishing off the 2011 trade show slate with a bang at both of these terrific events! Check in with us often for any and all future updates regarding the 2011 editions of the AAPEX and SEMA shows!

Tags: Attended Trade Shows, Innovation Direct News, Trade Show Buzz // Add Comment »